Jennifer R. Farmer is a leading professional in communications strategy. For over 15 years, she has made her mark in social justice movements, working with entities as varied as PICO National Network, Advancement Project, the Service Employees International Union, SEIU District 1199 (WV/KY/OH), Obama for America, the Ohio Senate Democratic Caucus and the Ohio Department of Transportation (in the administration of Gov. Ted Strickland). She is the founder of Spotlight PR, LLC whose mission is to develop high-impact communications workshops and trainings.
Among her credits is work with the Rev. Dr. William J. Barber II, president of the North Carolina State Conference of the NAACP, and architect of the Forward Together Moral Movement. She’s also worked with such high-profile figures such as Senator Nina Turner (Our Revolution), the Rev. Dr. Brianna K. Parker (Black Millennial Cafe), the Rev. Michael McBride (LIVE FREE) and Pastor Trena Turner (Faith in the Valley).
Jennifer’s understanding of the intersection of policy, advocacy and media has helped establish the groups she’s worked with as leading voices in contemporary civil rights. She promoted the work of these organizations with news stories and TV segments in leading print, digital and broadcast media outlets including The New York Times, The Wall Street Journal, The Washington Post, Politico, MSNBC, Real Time with Bill Maher, and The Rachel Maddow Show.
In addition to her advocacy work, she is a frequent contributor for The Chronicle of Philanthropy, offering up essays to help mission-driven organizations garner the media spotlight they deserve.
Jennifer earned a Bachelor of Arts degree in English and Political Science from the University of Rochester. She is a member of the University’s Diversity Advisory Council and serves on the national advisory board for the National Center for State Courts’ Community Engagement in the Courts initiative.
She is the author of “Extraordinary PR, Ordinary Budget: A Strategy Guide (Berrett-Koehler Publishers).”