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In a 24/7 news cycle, the demand for attention is unending. Media outlets and content creators craft headlines to draw in viewers and subscribers. But should you respond to everything you watch, listen to or read? Absolutely not. Even prior to the transition in political leadership in Washington, there was an uptick in articles that …

Continue reading “Consider These Things Before Sending a Press Release”

Companies who value equity must also stick with marginalized communities even when the wealthy oppose their doing so. A number of people are in an uproar over major corporations’ decision to roll back policies that advance diversity, equity and inclusion. In fact, a prominent Atlanta pastor, Rev. Jamal Bryant announced a 40-day boycott of Target …

Continue reading “DEI Reversals a Reminder that Companies Will Do What’s Convenient”

I’m not a football fan. I’m not necessarily a fan of the NFL. The only thing I cared about with respect to the Super Bowl LIX was Kendrick Lamar. He is a conscious rapper who passionately advocates for the African American community. In social justice movements, his lyrics have long been a soothing balm on …

Continue reading “Kendrick Lamar’s Super Bowl Halftime Show Was Pure Genius”

When Seeking to Raise Your Profile, Understand the Pitfalls of Long Form Interviews In today’s media landscape, many podcasts offer long-form content. It is not unusual for some podcasts to broadcast for 2 to 3 hours at a time. Podcast hosts love this and some viewers do as well. However, I caution clients that the …

Continue reading “Beware of the Pitfalls of Lengthy Media Interviews”

A key predictor of success is experience. When people have a vast amount of experience they are primed for more opportunities. When people are locked out of opportunities to gain experience, they miss out on the building blocks that can support their success. I think about this in the context of the media. Whenever there …

Continue reading “Attacks on D.E.I. Will Undermine Experience”

I was stunned into silence as I listened to Bishop Mariann E. Budde’s humble appeal for President Donald J. Trump to have mercy on the many people who are in fear over his words and actions. Her voice was soft yet firm. Her gesture, loving, even if it took many by surprise. The New York …

Continue reading “Appreciate, But Don’t Deify Bishop Mariann Budde”

The past year has been marred by unbelievable scandals. I never considered him to be a profit but comedian and actor Katt Williams rightly predicted that lies would be exposed in 2024. He was right. From faith to entertainment to politics and even real estate, some of the wealthiest people we know have been imbued …

Continue reading “Wealth is a Veneer: It Presents a Covering but Doesn’t Reveal What’s Beneath”

Blake Lively recently accused her “It Ends With Us” costar Justin Baldoni and others of sexual harassment and waging an online smear campaign against her. The actress filed a legal complaint with the California Civil Rights Department. The 80-page document is as damning as it is astounding. How could any woman be subjected to such …

Continue reading “Justin Baldoni, Others Accused of Sexual Harassment”

This year has been marred by jaw-dropping scandals and public relations crises. If these crisis situations have taught us anything, is it that the public relations team and the legal team must be in sync. The legal team is focused on protecting a client’s interests or defending against wrong-doing. The public relations team is focused …

Continue reading “Why the PR Team and the Legal Team Must Both Be Included in Crisis Management”

Be in private, who you say you are in public. Your brand is like currency. The stronger your brand, the greater your leverage. The weaker your brand, the more difficulty you’ll face in building relationships, launching new products and closing business deals. This really isn’t hard to believe. Companies work with influencers and spokespersons who …

Continue reading “Want to Grow or Protect Your Brand in 2025: Remember These 5 Tips”