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strategic communicator - Author - Facilitator - Workshop Presenter - Ghostwriter

Blog

When You Commit to Hiring Communicators, Commit to do These Four Things as Well

As we approach 2018, your organization may be looking to expand your communications team, or build one (assuming you’ve received funding to do so) from the ground up. If you’re looking to hire communications and public relations all-stars, here are four things you should do

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Does Credibility Still Matter?

Early in my career, I learned public relations professionals should dutifully manage relationships with the media. Above all, I was instructed to guard my credibility; without it, I’d be of no use to my employer or the causes I represent.

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How to Relentlessly Advocate for What You Believe In

There’s no escaping the fact that communications and public relations work involves an element of rejection. In PR, the rejection likely comes from reporters who may not be interested or available to cover a story idea you’ve pitched.

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